Cephas Advisory

About Cephas

Accounting, advisory, and software systems for owner-led businesses.

Cephas Advisory Inc helps owner-led businesses close the books with confidence, get CFO-level guidance, and build the software systems that turn numbers into decisions.

Cephas

Aramaic“rock”

Our name

Why Cephas?

Cephas is an ancient Aramaic word meaning rock. A rock is what a business owner needs from their finance team: something solid to build on, that doesn’t shift when conditions change.

That’s the promise behind the name. Steady, accurate work. Honest advice. A partner who is there month after month, so you can build with confidence.

What we stand for

  • Trust
  • Excellence
  • Integrity
  • Consistency

Approach

Accounting rigor meets software discipline.

  1. 01

    Accounting first

    We get the accounting right first — accurate books and a close you can trust.

  2. 02

    CFO-level guidance

    We pair financial clarity with CFO-level guidance for the decisions that matter.

  3. 03

    Systems that deliver

    We build software systems and AI that deliver the numbers, not just a report.

Who you will work with

Leadership that combines credentials with practical delivery.

Simon Chung is a licensed Certified Public Accountant (CPA) in California, an Accredited in Business Valuation (ABV) professional, and a Certified in Financial Forensics (CFF) specialist. He helps owner-led businesses close the books with confidence, get CFO-level guidance, and build software systems that turn numbers into decisions.

Simon takes a hands-on approach to understanding each client's business model, goals, and constraints before building the accounting, reporting, and systems that matter most. His work is built on the principle that trustworthy numbers drive better decisions.

Simon received his Bachelor's Degree in Business Administration with a concentration in Accounting from California State University.

Professional affiliations

  • AICPABoard Member, Student Recruitment Committee
  • AICPAForensic & Valuation Services Section
  • CalCPACo-Chair, Forensic Services Section, Orange County Long Beach Chapter
  • CalCPAYoung Emerging Professionals Committee

Platform expertise

  • Microsoft Dynamics (Business Central)
  • Power BI
  • JDE EnterpriseOne
  • NetSuite
  • Tableau
  • Sage
  • QuickBooks
  • Excel
  • SQL

Start the conversation

Ready to see the full picture?

Let Cephas Advisory bring accounting, fractional CFO guidance, and software systems together — so you can make faster, more confident decisions.

Schedule a conversation

A good fit for

  • Owner-led businesses outgrowing basic bookkeeping
  • Teams that need a reliable monthly close and financial reporting
  • Companies that want controller or CFO support without a full-time hire
  • Owners who want their systems, models, and reports built — not a pile of spreadsheets